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What’s the “right” way to write engaging release notes for your SaaS product? Even though everyone's will be different there are some common trends we have identified from reviewing thousands of the best release notes.

Here are a few of the most important do's and don'ts for writing engaging release notes:

• Show value and adapt to your audience
• Don't get too wordy or technical
• Include visual elements
• Add clear calls to action
• Make them readily available, in-context

Unless you let users know your product is getting better, they won’t know! If you want to discover all the tips for how to engage users with your release notes check out our latest guide today 👇