AIRA to support Deal Pipeline
Under Review
September 19, 2025
Ad Business Development (BD) Campaign Automation
Trigger source: When a new deal is created (e.g. “sourced from ad” or another defined tag/source).
What AIRA should do:
Auto-generate a BD email sequence (intro + 2–3 smart follow-ups) tailored to that deal type.
Pull context from: job ad, industry, role function, and your standard BD tone.
Personalize per contact (e.g. name, company, industry trends).
Auto-enroll the decision makers linked to that deal into the campaign.
Example Flow:
Day 0 → Intro email (“We’re supporting X roles in Y space, noticed you’re hiring/growing…”)
Day 3 → Follow-up with case study or success story.
Day 7 → Nudge with value proposition (“happy to share market intel / shortlist example”).
Stop when they reply / book call.