Product Updates

Revealbot Product Updates

facebook rules
January 20, 2021

Customize action attribution in rules

Impression: if a person saw the ad on Jan 1st but converted on Jan 2nd, you see a conversion on Jan 1st.

Conversion: if a person saw the ad on Jan 1st but converted on Jan 2nd, you see a conversion on Jan 2nd.

Mixed: actions that occur on your ad (such as impressions and link clicks) will be reported under impression time, and actions that occur off your ad (such as a purchase on your website) will be reported under conversion time.

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