After looking at our current process and getting feedback from the wider Ticketsolve community, it was deemed that the current Donations page was easy for a customer to navigate through to the next step in the checkout process and, critically, not take time to consider 'the ask'.
To help with this, we'll now ask the customer to choose between making a donation (these can still be set amounts chosen by your organisation or a specific amount chosen by the customer) or to 'not donate at this time' before the button to advance within the checkout process is available to click.
This small but important change has been evidenced to help drive any potential donation revenue whilst not sacrificing the ease with which a customer can complete a purchase online.
More Information: Upgraded online Donation Prompt & enhanced Gift Aid capture